What The Customer Wants You To Know
de Ram Charan
- ISBN
- 9780141036878
- Editura
- Editura Penguin Books Ltd.
- Limba
- engleza
- Format
- Broșată
Descriere
Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.
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